AIM EXPO INSPIRATION

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AIM EXPO INSPIRATION

We took in the AIM Expo October 18th down at the Orange Co. Convention Center to try to get our motorcycle fix. The show featured several vintage bike displays, and bike, helmet and accessory vendors. There were more than a few bikes I wanted to bring home with me. Here's some stuff that I found interesting:

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SURF EXPO SEPT 2014

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SURF EXPO SEPT 2014

We were in a lot of meetings this expo, but here are a few things of interest we found in between.

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RAT ROD CAR SHOW

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RAT ROD CAR SHOW

Took in a Rat Rod Car Show over the weekend at The Barn in Sanford, FL. Here are a few things we liked. Kids were in tow so we couldn't capture it all.

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BURTON BATTERY (slope-side)

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BURTON BATTERY (slope-side)

Recently Burton released RESORT [SNOWBOARDING] and one of our apparel pieces, the Battery Hoodie with our hand-written graphic made the cut. Burton ripper Alek Ostreng can be seen going huge in the hoodie starting around 5:12. Thanks Alek!

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SURF EXPO JAN 2014

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SURF EXPO JAN 2014

We took in the Bi-annual Surf Expo January 11th and checked in on some of our friends and clients. It’s always a fun and inspiring day seeing the booth graphics, new boards and apparel. This year marks the 50th Anniversary of the original Endless Summer, so there were screenings and displays of equipment and classic ephemera. We met up with Jackson Chandler, the talented Creative Director of Iron & Resin (one of our favorite brands) and stopped in on our clients at Jetty Apparel and  Yolo Boards. The Yolo booth and new catalog was stocked full of our hand-drawn type and vector art on boards, paddles, tees and booth graphics.

Here’s a small sampling of what we saw around the show:

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SURF EXPO - SEPT 2013

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SURF EXPO - SEPT 2013

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On September 6th, Daryl-the-intern and I left the office and headed south to the Orange County Convention Center to spend the day at the Bi-annual Surf Expo. It's always a great to see clients, meet new ones and take in ton of inspiration along the way. The September show also includes the wakeboard/waterski stuff so it's cool to see the most bad-ass & expensive wake boats on the planet and drool over the edges of their beautifully-detailed upholstery. There were some cool boards from Byerly, Hyperlite, Liquid Force, Obscura and more. Had a fun time catching up with some old friends at Meyer Boarding Co and got to see their new land paddleboards, which are sweet. While cruising the show floor I spotted a cool new skateboard company called STRGHT that uses a sandblasting technique to hand-carve their boards before hand-painting them. Also spotted a booth for the designery notebooks, called Field Notes. Got to see a cool work-in-progress chalkboard mural on skateboards by artist Joshua Noom. But, the highlight of my day was hanging out with the guys of Iron & Resin who've got a really cool thing going out of Ventura, CA. I love their aesthetic and all the fun hand-made details they put into everything. They even hand-stitched their lookbooks and gave us some stickers/patches/and a rag pouch with screen printed rag. Fun stuff.

Here's a sampling of some of what we saw at the show.

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SURF EXPO - JAN 2013

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SURF EXPO - JAN 2013

January’s Surf Expo was a blur as we filled our day with meetings with various clients new and old. Here are some inspirations we found along the way.

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SURF EXPO SEPT 2012

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SURF EXPO SEPT 2012

Our friend Michael Sevilla of SVLA joined us Friday, Sept. 7 as we chatted with clients & friends, and looked for inspiration amongst the hundreds of booths at Surf Expo. Here’s a little of what we found:

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